Kensington®, a worldwide leader of desktop computing and mobility solutions for IT, business and home office professionals and The Professionals’ Choice, announces today a new benefit of their Advantage Partner Program – the Kensington Advantage Portal. Just as Kensington designs best-in-class products to create customers for life, the Kensington Advantage Program was created to cultivate lifelong relationships with channel partners. The new Advantage Portal was built to empower Kensington partners with a comprehensive platform that offers on demand access to Kensington products, resources, and training, streamlining engagement and enabling partners to best serve their customers.
“2020 gave us the opportunity to step back and reevaluate how we could drive value for our partner community,” said Alana Shing, Director of Marketing. “Seeing the challenges remote selling has presented for our partners, we made the decision to prioritize digitizing our sales and marketing enablement to enhance our partner experience. We stayed focused on the unique values Kensington provides as a partner: speed, transparency, and expertise, and created a comprehensive, easy to use digital platform to serve our partners on demand, wherever they may be working from.”
Key Advantage Portal Partner Benefits:
Energize Sales
The portal puts everything partners need to succeed — sample requests, bid requests, product information, trainings, finders, and more — at their fingertips.
Accelerate Insight
Exclusive webinars, trainings, and product updates help partners get ahead with insider knowledge about the latest solutions, deals, and upcoming products.
Amplify Support
From sales call support and sales engineer recommendations to marketing resources, real people are standing by to help partners reach their goals.
Yamilet Toro, Product Manager at Insight, registered for the portal and said:
“Kensington has gone above and beyond in making my life as a PM easier by providing a robust portal that includes a Bid Desk and product finders that streamline the sales rep’s ability to locate the right product for our customers. The resources tool provides great content to educate myself and the sales reps on Kensington’s latest products. Overall a useful resource!”
Looking to propel your business to new limits — and beyond?
Join the Kensington Advantage Program to become an authorized reseller by visiting: www.kensington.com/programs/advantage/
Current Kensington Advantage Program Partners can register for the Kensington Advantage Portal by visiting: www.kensingtonadvantage.com
Follow Kensington on:
- Instagram: Instagram.com/Kensington_tech
- Facebook: facebook.com/KensingtonTech
- LinkedIn: linkedin.com/company/Kensington
- Twitter: @Kensington
- Contact us: globalmarketing@kensington.com
About Kensington
Kensington is a leading provider of desktop and mobile device accessories, trusted by IT, educators, business, and home office professionals around the world for more than 35 years. Kensington strives to anticipate the needs and challenges of the ever-evolving workplace and craft professional-tier award-winning solutions for organizations committed to providing peak professionals the tools they need to thrive. The company prides itself as The Professionals’ Choice, and on its core values surrounding design, quality, and support.
In office and mobile environments, Kensington’s extensive portfolio of award-winning products provides trusted security, desktop productivity innovations, and ergonomic well-being.
Headquartered in San Mateo, California, Kensington is the inventor and worldwide leader in laptop security locks. Kensington is a division of ACCO Brands (NYSE: ACCO), one of the world’s largest designers, marketers, and manufacturers of branded business, academic, and consumer products, sold in more than 100 countries across the globe.
Kensington is a registered trademark of ACCO Brands. Kensington The Professionals’ Choice is a trademark of ACCO Brands. All other registered and unregistered trademarks are the property of their respective owners.
© 2020 Kensington Computer Products Group, a division of ACCO Brands. All rights reserved.
