Brainshark, Inc., delivering SaaS-based†sales enablement and readiness solutions, today announced the addition of several user experience (UX) enhancements to its award-winning sales training and coaching technology. These include a new mobile application, screen recording capabilities and a new user interface, all designed to help salespeople stay better prepared while in the office and on the road.
Details on Brainshark’s major new UX enhancements include:
- Mobile Application:†Brainshark’s new mobile app release expands the company’s previous mobile solutions and provides access to training, coaching, and content resources in an app designed specifically for Android and iOS devices. Salespeople can use the app to quickly and easily access learning and coaching resources on the go. Sales leaders and sales enablement managers are further empowered to deliver sales training and coaching anytime, anywhere.
- Screen Recording:†New screen recording capabilities enable reps to practice and apply their demo and presentation skills in a Brainshark coaching challenge. Reps can record a screen demo or simultaneously record a video of themselves delivering an on-screen presentation. This new feature helps sales leaders further verify if salespeople have mastered the use of content and messages needed to successfully engage buyers.
- New User Interface (UI):†Brainshark’s new UI offers an enhanced experience for users via a streamlined, more intuitive appearance. The new look and feel simplifies interactions for sales reps, sales managers and sales leaders, no matter where they are in their journey to†sales mastery.
“These enhancements are part of our continued efforts to make it easier for reps and managers to access the resources they need to sell more effectively,” said†Chris Caruso, Brainshark’s chief technology officer. “And with screen recording, Brainshark is able to assess and support the coaching process for a broader range of reps’ selling skills through video-based challenges.”
“[User] Adoption is key to sales reps’ effectiveness,” wrote†Steven Wright†and†Jacob Milender†of Forrester Research. “The benefits of using SEA (sales enablement automation) solutions hinge on sellers incorporating these tools into their daily work. This requires training reps and understanding their challenges…”