Transcend Information boasts more than 2,000 memory modules in its portfolio, including flash memory cards, USB flash drives, MP3 players, portable solid state drives, multimedia products, and accessories.
This partnership marks big growth in these categories for Ingram Micro.
Under the terms of the new distribution agreement, the Ingram Micro Components Division will support, market, and resell the complete line of Transcend’s products. Previously, Ingram Micro distributed Transcend’s products exclusively within Latin America, Singapore, Malaysia, and India.
Tom Hogan, senior director of Ingram’s components division, says the addition of these products comes at a good time. “Worldwide demand for additional memory modules and mobile storage solutions, such as flash and solid state drives, is virtually limitless in today’s data-intense, electronic age,” he says, “presenting a great opportunity for retailers, e-tailers and channel partners to drive incremental sales and enhance their support services.”
For Transcend’s half the partnership, there are similar implications. Transcend Information vice president MJ Cho believes the partnership will support his company’s “retail, e-tail, and channel partners.”
“We have a great relationship with Ingram Micro in other regions worldwide and are eager to replicate this success in the U.S.,” Cho says. “With the help of Ingram Micro’s proven logistics, marketing, and sales expertise, we are very well positioned to grow our U.S. footprint.”