Washington, D.C. — The ASCII Group, North America’s leading community for independent MSPs, is thrilled to announce the keynote speakers for ASCII Edge 2025, its flagship conference series.
Launching in California this February, ASCII Edge 2025 will bring together nearly 1,500 MSPs, technology providers, and industry experts for two days of immersive learning, networking, and collaboration. Spanning eight cities across North America, the series provides MSPs with the tools, insights, and connections needed to fuel growth and innovation. Events will take place in Costa Mesa, CA; Orlando; Newark, NJ; Chicago; Columbus, OH; Toronto; Dallas; and Philadelphia.
This year, Microsoft is proud to join ASCII Edge as a Diamond Sponsor, bringing a wealth of knowledge and innovation to the event. Attendees can look forward to an inspiring keynote, AI and Zero Trust: Securing the Future Together; an insightful partner strategy session; and an in-depth business strategy workshop, Supercharge Your Business: A Microsoft Strategies Workshop. We are eager for ASCII members to connect with Microsoft and explore groundbreaking opportunities to boost profitability, leverage Microsoft’s comprehensive security suite, and seamlessly integrate AI with Microsoft Copilot.
Featured Keynote Session
“The Mindset of a Hacker – FBI’s and Interpol’s Most Wanted Shares All”
Once a globally wanted hacker known as “Hackah Jak,” Jesse Tuttle will share his remarkable journey from breaching high-security systems to becoming a trusted intelligence partner for federal agencies. His keynote promises to deliver eye-opening insights and practical lessons for today’s IT professionals.
MSP Speaker Sessions
“Questions That Close: Selling More by Asking the Right Questions”
ASCII alum and successfully exited MSP Jeremy Nelson will reveal strategies for leveraging powerful questions to boost sales and build client relationships, equipping attendees with actionable techniques to drive revenue growth.
“Thriving Under Pressure: Stress Reduction Tools for IT Teams”
In the demanding world of IT services, this session highlights the critical role of mental health in overall wellness, breaking stigma, and redefining the mind-body connection. ASCII member Diana Giles of Skyline IT shares actionable strategies and a call for self-assessment as participants will gain tools to balance career success with personal well-being.
“Outsmarting Private Equity: An MSP’s Playbook for Acquisition Success”
Fellow ASCII members Mat Kordell & Dave Henderson of CyberStreams know how to find the “diamonds in the rough” that private equity often overlooks. Discover how to strategically uncover and transform distressed or undervalued companies into thriving assets, leveraging insider insights and practical tools. Learn how to outmaneuver larger competitors and position your business for scalable growth through smart, strategic acquisitions.
“We listen to the community and bring content and speakers that resonate with our MSP members. We want attendees to leave with actionable strategies to advance their businesses while feeling valued as part of a community of peers,” said Jerry Koutavas, president of The ASCII Group.
For event details and registration, visit events.ascii.com.
About The ASCII Group Inc.
Founded in 1984, The ASCII Group is the original IT community of the channel, uniting MSPs across North America. As a vendor-neutral organization, ASCII provides unbiased resources and a collaborative environment to support business growth. Members span the U.S. and Canada, ranging from SMB-focused MSPs to international solution providers. ASCII offers leveraged purchasing programs, education, marketing support, peer networking, and more, complemented by a vibrant ecosystem of technology vendors. Learn more at ascii.com.
