We’re back with this week’s important channel news, industry insights, highlights, and partner program announcements to help sharpen your strategy and boost your business. Staying ahead of the curve leads to smarter decisions, better client service, and stronger leadership.
ConnectWise and Pax8 Announce Strategic Partnership to Fortify Cybersecurity and Data Protection Solutions for the MSP Ecosystem
ConnectWise’s MDR solution will be integrated into the Pax8 Marketplace, providing additional layers of protection for Pax8’s partners.
Key benefits from the press release:
- Real-time reporting and dashboards to help meet compliance requirements.
- In-depth insights into client security posture, speeding up time-to-remediation
- 24/7 monitoring, detection, and response to threats by elite cybersecurity professionals using AI-powered technology.
- Reduced client exposure to threats through MSP-specific threat intelligence, driven by the ConnectWise Cybersecurity Research Unit (CRU).
ChannelPro: How does this benefit small and midsized MSPs that support SMBs in the U.S.?
“This strategic partnership with Pax8 strengthens ConnectWise‘s mission to deliver enterprise-grade cybersecurity solutions to the MSP community. As cyberattacks become increasingly sophisticated, SMBs need access to every possible tool and resource. ConnectWise is committed to developing innovative products and services that support comprehensive security and data protection frameworks while delivering our partners the necessary resources and support to safeguard their clients and help grow their businesses.” — Ameer Karim, executive vice president and general manager, Cybersecurity & Data Protection, ConnectWise
Other Pax8 announcements:
- Red Sift and Pax8 Announce Partnership to Deliver Scalable Cyber Solutions to MSPs
- 2024 Digital Sales Evolution in the Channel Report: 90% of IT Solution Providers Expect a Rise in Marketplace Sales by 2029
- Commvault Joins the Pax8 Marketplace Bringing Enterprise Data Protection to SMBs
SentinelOne Delivers on Autonomous SOC Vision with Introduction of New Innovations
Cybersecurity leader unveils AI and automation breakthroughs at OneCon 2024, powered by data to transform security operations.
New capabilities from the press release:
- Singularity Hyperautomation: No-code automation of security workflows
- Singularity AI SIEM: Ingestion and synthesis of all data from across the security ecosystem
- Purple AI: Automating alert triage, hunting, and investigations
- SentinelOne’s Ultraviolet Family of Security Models: Large language models (LLMs) and multimodal models designed for cybersecurity AI use cases
ChannelPro: How does this benefit small and midsized MSPs that support SMBs in the U.S.?
“When it comes to cybersecurity, small and midsized businesses (SMBs) face a unique set of challenges. They’re subject to the same attacks as larger enterprises, yet they lack the budgets and resources to defend against them. With the innovations we’ve announced, our MSP partners can democratize cybersecurity and deliver world-class cyber defense to more SMBs with greater scale, speed, and sophistication.” — Brian Lanigan, senior vice president and head of global partner ecosystem, SentinelOne
TD SYNNEX Launches Destination AI Practice Accelerator to Expand Partner Go-to-market Efforts for Aggregated AI Solutions
New program empowers North American partners to build their AI practice through tailored support.
Highlights from the press release:
- Part of TD SYNNEX’s Destination AI strategy, the Accelerator program enables partners to identify AI opportunities for their end customers and build an AI practice to meet those needs.
- The program will feature a new aggregated AI solution each month, with new cohorts of partners participating in six-week courses focused on going to market with one of these solutions quarterly. Each cohort will participate in specialized training sessions and receive enablement resources tied to their vertical use case, enabling them to craft a customized market strategy.
- TD SYNNEX is now recruiting its next cohort of partners for its upcoming Accelerator program, which will focus on leveraging generative AI (GenAI) for business automation. It is sponsored by Intel.
ChannelPro: How does this benefit small and midsized MSPs that support SMBs in the U.S.?
“For small and midsized MSPs, navigating the AI landscape can seem overwhelming, but our Destination AI Practice Accelerator is designed to meet partners where they are on their AI journey. By offering tailored support and specialized training, we equip MSPs with the tools and knowledge they need to build a successful AI practice. Our approach ensures that MSPs can strategically integrate AI into their existing business, setting them up for long-term success and a clear path to revenue growth.” — Jessica Yeck, senior vice president of vendor solutions, TD SYNNEX
Evo Security Unveils Evo 2.0: A New Era of Unified Identity and Access Management for MSPs
The company’s refreshed brand identity centers around the concept “Managed Security Starts with Identity,” reflecting its deep commitment to modern security best practices.
Key quote from the press release:
“Identity breaches remain the leading cause of security incidents today. We are thrilled to bring our vision of a truly consolidated IAM platform for MSPs to life. With our enhanced platform and upcoming products, MSPs can now experience unified solutions that merge the capabilities of multiple vendors into one agent, one dashboard, and one solution partner.” — Michael Roth, founder and CEO, Evo Security
NUSO Partners With Jenne to Expand UCaaS and CCaaS Offerings Across North America
New collaboration extends NUSO’s reach through Jenne’s extensive channel network.
Highlights from the press release:
- Jenne’s partners will now have access to NUSO’s robust cloud communication solutions.
- NUSO’s platform offers advanced features, including seamless integrations with Microsoft Teams and Zoom, and NUSOflex’s unique inbound redundancy for uninterrupted call service.
- The partnership will enhance support for resellers by combining Jenne’s world-class distribution services with NUSO’s customer-centric support model.
Channel Sales Accelerator Addresses Critical Gaps in Sales Leadership and Training for MSP and MSSP Vendors
Innovative service launched by industry expert Jennifer Bleam addresses the critical gaps in sales leadership and training, offering a comprehensive solution for overwhelmed CROs and senior sales leaders.
Key quote from the press release:
“Channel Sales Accelerator is born from a deep understanding of the unique challenges faced by sales teams in the tech channel. Our goal is to provide a scalable, role-specific coaching solution that empowers every member of a sales organization to excel.” — Jennifer Bleam, founder, Channel Sales Accelerator and best-selling author
Ransomware Survey by Hornetsecurity Reveals Nearly a Third of Businesses Suffered Data Loss in 2024
The number of companies paying ransom doubled in 2024, but the training gap to prevent ransomware attacks remains unchanged, research showed.
Highlights from the press release:
- The number of ransomware victims who paid a ransom in 2024 (16.3%) more than doubled on the previous year (6.9%).
- Data loss increased dramatically, from 17.2% in 2023 to 30.2% in 2024. Meanwhile, 5% of organizations reported a complete loss of all affected data.
- Data recovery rates for businesses hit by ransomware dropped from 87.4% in 2021 to just 66.3% this year.
ChannelPro: How does this benefit small and midsized MSPs that support SMBs in the U.S.?
“Companies are struggling to thwart attacks such as email and phishing campaigns, which are the most common attack vectors for ransomware. Considering the role of human error in successful cyberattacks, proper cybersecurity training should be just as much a priority as ransomware insurance. It is also essential to use next-gen, AI-powered cybersecurity tools and apply a mix of technical approaches in the battle against increasingly sophisticated ransomware attacks.” — Daniel Hofmann, CEO, Hornetsecurity
Corelight Integrates SentinelOne Singularity Platform Data to Accelerate SOC Transformation
Company leverages SentinelOne’s rich endpoint and vulnerability management telemetry data within Corelight Sensor to find and disrupt attacks.
Highlights from the press release:
- By correlating data from Corelight and SentinelOne at the sensor level, Corelight can simplify and streamline alert triage and provide better context for threats that are traversing or hiding in the network.
- Data from SentinelOne Singularity Endpoint offers SOC analysts a comprehensive and holistic view of network activity across all connected devices, including unsecured, unsupported, and previously unmanaged endpoints.
ChannelPro: How does this benefit small and midsized MSPs that support SMBs in the U.S.?
“Our integration of SentinelOne endpoint and vulnerability data enables MSPs to better serve their customer base by leveraging pre-correlation and enrichment of data at the network level reducing mean time to detect and mean time to recovery. MSPs also gain the value of consolidated toolsets using Corelight to save costs while increasing service levels to their customer base.” — Todd Wingler, vice president global alliances and channels, Corelight
Cisco Survey Finds Technology Partners Predict Major Revenue Shift to AI with Infrastructure, Cybersecurity, and Customer Experience as Key Drivers
The “Bridging the Customer AI Readiness Gap” study by Cisco (Nasdaq: CSCO) revealed that IT partners around the world are anticipating a transformative wave of AI technology demand that will drive the majority of their revenue over the next four to five years.
Highlights from the press release:
- More than a quarter of partners believe that 76-100% of their revenue will come from AI technologies over the next 4-5 years.
- Partners identified infrastructure, cybersecurity, and customer experience as the primary drivers of AI technology demand, presenting the greatest revenue opportunities.
- Partners show confidence about their knowledge and understanding in helping customers deploy AI solutions and are investing in upskilling.
Commvault Launches Cloud Rewind – Transforming How Cloud-first Organizations Rapidly Recover After a Cyberattack
New discovery, reporting, recovery, and rebuild capabilities can help customers bounce back following an attack.
Highlights from the press release:
- Reduce organizational risk with resource discovery that automatically identifies and catalogs all cloud components in use, offering full visibility into what assets need protection and recovery.
- Reduce operational confusion and toil with app-centric dependency mapping that analyzes and defines the intricate relationships between various cloud components.
- Keep security teams in-sync with drift analysis that helps return restored systems to their correct state by identifying and correcting any deviations — or “drifts” — from the original configuration.
- Automated cyber recovery testing with recovery as code captures not only the data but also the full map of applications, infrastructure, and networking configurations.
ChannelPro: How does this benefit small and midsized MSPs that support SMBs in the U.S.?
“Our unified platform empowers MSPs to offer enterprise-grade data protection, rapid recovery, and AI-driven threat detection without the complexities of managing infrastructure. This means MSPs seeking to scale their business can grow their services more efficiently, meet increasingly stringent security requirements, and achieve compliance standards. Ultimately, Commvault enables MSPs to deliver enterprise-grade cyber resilience to all their clients no matter their size while optimizing operational costs.” — Mario Pirolozzi, vice president, managed service providers, Commvault (Nasdaq: CVLT)
New Sophos Data Highlights How Cybersecurity Skills Shortage impact SMBs
Report underscores why defenders in the midmarket need increased support from vendors and partners to close the gaps in protection.
Key stats from the report:
- In 74% of ransomware attacks against SMBs, the attackers succeed in encrypting data.
- During 33% of the time, SMBs have no one actively monitoring, investigating, and responding to alerts.
- 96% of those in SMBs find at least one aspect of investigating suspicious security alerts challenging
- 75% of SMBs find remediating malicious alerts or incidents in a timely way challenging
ChannelPro: How does this benefit small and midsized MSPs that support SMBs in the U.S.?
“A shortage of in-house cybersecurity skills is one of the biggest cyber risks for businesses today. When you couple this mounting skills gap with a major burnout crisis among cybersecurity professionals, small businesses are more vulnerable to attacks. With 91% of ransomware attacks occurring outside of standard business hours, SMBs need to monitor their networks 24/7 to identify malicious activity before an attacker can exfiltrate or encrypt data.” — Aaron Bugal, field CTO, Sophos
Dynabook Unveils Its Lightest-Ever 13.3-inch Premium-Performance Business Laptop with a Metal Chassis – the Portégé X30L-M
Weighing Just 855 Grams, This Hyperlight Premium Business Laptop Offers Unmatched AI-Driven On-The-Go Productivity, Performance and Durability
Key features from the press release:
- Powered by Intel Core Ultra processors and Intel Arc Graphics for unmatched performance.
- Features advanced AI capabilities for enhanced productivity and security, including noise reduction and face tracking during video calls, and Microsoft Copilot integration.
- Premium design with MIL-STD-810H durability standards, a 16:10 WUXGA display, and seamless connectivity options such as Wi-Fi 6E and Thunderbolt 4.
ExtraHop Accelerates Threat Hunting with New Capabilities to Counter Escalating Ransomware Threat
In response to increasing ransomware and evolving cyber threats, new capabilities offer a holistic approach to file analysis for deeper insights and faster response times.
Key benefits from the press release:
- Faster Threat Detection: Rapidly detect malicious files on the network with even greater accuracy. Generate identifiers to spot unauthorized changes or malicious files instantly, informed by CrowdStrike Falcon Adversary Intelligence built into the ExtraHop RevealX Platform.
- Optimized Investigation and Response: Accelerate investigation workflows with search and filter capabilities to quickly pinpoint root cause and respond effectively to potential threats.
- Improved SOC Efficiency: Conduct file hashing, carving, and analysis directly within the ExtraHop RevealX platform, reducing manual workflows and the costs associated with managing multiple tools.
ChannelPro: How does this benefit small and midsized MSPs that support SMBs in the U.S.?
“The latest file analysis capabilities added to ExtraHop RevealX will make it easier, quicker, and less expensive to investigate file-based threats discovered on the network. Not only do these new capabilities provide channel partners and MSPs working with ExtraHop more opportunity to offer RevealX to fit a range of use cases, but the offering will also strengthen our overall partner ecosystem.” — John McCabe, AVP, Channel Sales, ExtraHop
Rubrik Unveils Data Security Posture Management for Microsoft 365 Copilot
New capabilities help customers proactively reduce the risk of sensitive data exposure and exfiltration, accelerating secure adoption of Microsoft 365 Copilot.
Key benefits from the press release:
- Prepare your Microsoft 365 environment for secure Copilot adoption: Gain visibility and control of your Microsoft 365 data to help minimize privacy and governance risks, readying your environment for a Copilot rollout with an enhanced security posture.
- Identify high-risk access permissions: Detect sensitive files with public or organization-wide access so you can remediate excessive permissions and prevent the exposure of sensitive data to unauthorized users when leveraging Copilot.
- Ensure accurate data labeling: Identify and remediate missing or inaccurate data sensitivity labels to help prevent unauthorized user access to sensitive data when using Copilot.
ChannelPro: How does this benefit small and midsized MSPs that support SMBs in the U.S.?
“Rubrik DSPM teaming up with Microsoft Copilot is a game changer for small and midsized MSPs. It means better security and easier data management, all while using the familiar Copilot tools. For MSPs, this makes it simpler to protect their clients’ data without adding extra complexity, which is a big win in an increasingly fast-paced cloud world.” — Stewart Parkin, CTO, Assured Data Protection (Rubrik partner)
Cato Networks Expands SASE Platform (Again) with DEM for Complete User Experience Delivery
With Cato DEM as a new capability, enterprises can not only monitor user experiences but fix them for all applications, whether on the internet or in private data centers.
Key capabilities from the press release:
- Exceptional Visibility: IT teams can now quickly pinpoint network problems impacting the user experience.
- Proactive Experience Management: By continuously monitoring network and device conditions, Cato DEM allows IT teams to anticipate and mitigate issues before they affect the user experience.
- Improved Operational Efficiency: By leveraging AI-powered engines, Cato reduces the operational overhead normally incurred when troubleshooting user experience issues.
Cato DEM stories in Cato XDR simplify identifying the root cause of a user experience issue, such as providing an anomaly experience graph and hop-by-hop analysis of the problem’s source.
ChannelPro: How does this benefit small and midsized MSPs that support SMBs in the U.S.?
“There are a number of economic benefits for MSPs with Cato DEM. MSPs can use Cato DEM to improve customer retention by offering the latest capability from the Cato SASE Cloud Platform. MSPs can also lower cost and time, because Cato provides everything on a single platform with a single console. For example, Cato DEM can be made instantly available on the Cato SASE Cloud Platform to enterprises with no additional software to install and configure. All it takes is a click of a button to enable the capability. It’s that simple.” — Frank Rauch, global channel chief, Cato Networks
New TeamViewer and Malwarebytes Partnership Offers Streamlined Endpoint Security for IT Teams
Organizations will have access to ThreatDown EDR and MDR within TeamViewer’s Remote Management Console to drive down complexity and costs.
Highlights from the press release:
- This powerful new partnership brings ThreatDown’s advanced endpoint security products and services directly into TeamViewer’s Remote Management via its TeamViewer EDR and MDR solutions.
- It addresses a critical need for organizations to enhance their cybersecurity measures without the complexity or costs typically associated with enterprise-grade solutions.
- Businesses can now benefit from comprehensive security that is both powerful and easy to manage.
ChannelPro: How does this benefit small and midsized MSPs that support SMBs in the U.S.?
“TeamViewer’s new integration with ThreatDown EDR and MDR, empowers small and mid-sized MSPs and businesses with enterprise-grade security capabilities. This partnership enhances operational efficiency for MSPs through seamless remote access and proactive threat detection, fueling the delivery of faster response times and more comprehensive protection to their clients. It’s a win/win. Their customers have better cyber resilience against today’s threats and MSPs get to deliver more value.” — Brian Kane, senior director, global channel and alliances, Malwarebytes
Arctic Wolf 2024 Human Risk Behavior Snapshot Reveals Nearly Two-Thirds of Security and IT Leaders Have Fallen for Phishing Attacks
Poor password hygiene runs rampant with 68% of IT leaders and end users admitting to reusing system passwords.
Key stats from the press release:
- 27% of IT leaders have witnessed an employee termination for falling victim to a scam.
- More than a third (36%) of IT leaders have disabled security measures on their system.
- 80% of IT leaders are confident their organization won’t fall for a phishing attack, despite the fact that 64% have clicked on phishing links themselves.
See the full Arctic Wolf report here.
ChannelPro: How does this benefit small and midsized MSPs that support SMBs in the U.S.?
“Our report shows that cybersecurity failures can be traced back to human behavior between 68-95% of the time. For any business, employees are a critical line of cyber defense against breach attempts. However, small to midsize MSPs — and small and medium businesses in general — are already behind the cyber curve, as their true focus is on meeting their business goals. … With some industries facing a median ransomware demand of over $1 million, small businesses should be wary of these cyber threats and focus on prevention.” — Adam Marrè, CISO, Arctic Wolf
Accelsius Unveils New Thermal Simulation Rack to Efficiently Test NeuCool 2-Phase Data Center Cooling Solutions
This advanced system allows data centers, ecosystem partners and technology providers to test and validate Accelsius’ advanced NeuCool two-phase, direct-to-chip liquid cooling solutions without requiring multimillion-dollar investments in AI and HPC hardware.
Key features from the press release:
- Modular design supporting up to 50kW of simulated thermal load per rack
- Custom options support testing up to 250kW in-row
- Load Simulation Sleds (LSS) that replicate the heat output of the latest high-performance CPUs and GPUs
ChannelPro: How does this benefit small and midsized MSPs that support SMBs in the U.S.?
“The Thermal Simulation Rack is a real breakthrough for small and mid-sized MSPs. They can now offer their clients a low-risk, high-impact way to explore and validate Accelsius’ NeuCool liquid cooling solution. This hands-on approach makes it much easier for clients to understand the long-term benefits of two-phase direct-to-chip liquid cooling. It’s not just about cooling anymore; it’s about helping MSPs become trusted advisors in their clients’ data center journey.” — Josh Claman, CEO, Accelsius
NETRIO and SUCCESS Computer Consulting Join Forces to Create Full-service North America MSP for SMBs
The combined company will help organizations optimize and modernize their IT infrastructure to gain a competitive edge.
Key offerings of the combined company from the press release:
- Managed IT Services, including networking and connectivity, hardware and software as a service, and Microsoft 365 and Office support.
- Managed Cybersecurity, including fractional vCISO support, endpoint detection and response (EDR), managed detection and response (MDR) and security operations center (SOC).
- Cloud Services, including managed cloud, migration, and disaster recovery.
ChannelPro: How does this benefit small and midsized MSPs that support SMBs in the U.S.?
“NETRIO and SUCCESS joining forces is reflective of a major shift underway in the MSP landscape. Largely driven by market demands, customers are expecting much more from their MSPs and MSSPs. Our customers face several challenges that they’re looking for us to help them navigate. … Small and midsized MSPs either need to invest in broader and deeper capabilities, scale through M&A, or leverage an MSP partner to supplement their capabilities to remain relevant and competitive. Today, NETRIO supports several small MSPs through our NOC as a Service, and a full suite of white-label solutions that MSPs can sell as their own.” — Mike Cromwell, chief revenue officer, NETRIO
Lookout Advances Mobile Threat Defense Solution With Proactive Protection Against Executive Impersonation and SMS Phishing Attacks
New product advancements protect against fast-growing social engineering tactics; add a crucial mobile security layer to the modern kill chain.
Key features from the press release:
- Executive Impersonation Protection: Threat actors use tools such as sales prospecting and social networking apps to gather phone numbers and organizational structures, targeting employees with phishing texts posing as senior executives. Lookout‘s Executive Impersonation Protection proactively protects against these attacks by identifying and alerting you of text messages from unknown phone numbers that do not match those of an organization’s executives.
- Advanced Smishing Protection: Lookout is the first MTD solution that proactively and immediately notifies end users when they receive a message that contains a malicious link on both iOS and Android. In addition to the proactive smishing protections, Lookout will block any URL that is tapped on in any application with its industry-leading Phishing and Content Protection, embodying the modern defense-in-depth capabilities needed for today’s complex threat landscape.
- Admin Visibility and Reporting: Lookout Mobile Endpoint Security is the first MTD solution to provide timely visibility into coordinated smishing or executive impersonation attacks as they occur, along with reporting capabilities within the security admin’s console. Watch this video for more information.
ChannelPro: How does this benefit small and midsized MSPs that support SMBs in the U.S.?
“With Lookout, MSPs can safeguard customers from phishing, malicious websites and other mobile threats, closing security gaps and unlocking high-margin revenue opportunities. Designed for easy deployment and management, Lookout’s mobile threat defense solution reduces complexity and resource needs, enabling MSPs to deliver top-quality security without large budgets or extensive expertise. These features help MSPs strengthen mobile security, boost client trust, and expand their service offerings.” — Eva-Maria Elya, vice president global channel & MSSP, Lookout
CyCognito Announces Enhancements to its Automated Security Testing Product
Support for AWS organizations simplifies cloud testing; new workflows make pentester and red teams more efficient.
Key features from the press release:
- Support for AWS Organizations: Connect CyCognito to your AWS Organization and automatically retrieve resources from all accounts—no need for individual additions.
- Expanded Data Exposure Detection: Identify more sensitive data exposed in your attack surface, such as API tokens, backup files, and configuration files, allowing you to take action.
- Improved Pentester and Red Team Workflows: In target-rich environments, CyCognito’s custom organization and child team feature enables your SOC to quickly share targets with full recon and security test data for deeper investigation.
- Enhanced Automations for Faster Response Times: Improved integrations and API coverage support more complex tasks, larger data volumes, and faster incident response.
ChannelPro: How does this benefit small and midsized MSPs that support SMBs in the U.S.?
“By streamlining multiple facets of testing and automating key security tasks that usually require five to 10 different toolsets, any MSP, large or small, can now deliver enterprise-level protection without the high overhead costs. The ability to automatically detect and prioritize the few critical security issues that can most likely lead to a breach or data loss allows MSPs to be more efficient and proactive, closing gaps in security that would typically require costly manual effort. This makes advanced security more accessible and scalable, helping MSPs keep pace with evolving threats while maintaining operational efficiency.”— Randy Streu, senior vice president, global channels & alliances, CyCognito
Yealink Names Image Star New Distribution Partner
Yealink has selected Image Star as an authorized distribution partner for its line of business headsets in North America.
Key features from the press release:
- UC Is Booming: Cloud-based unified communication systems are rapidly stealing market share from traditional copper cable and on-premise VoIP systems. For end users, they offer lower infrastructure costs, easier scalability, flexibility for hybrid/remote workers, and simple multi-device access for use at your desk or on the go.
- Softphones Drive Reliable Recurring Revenue: With UC systems, many users replace desk phones with a business headset to run audio to their computer, mobile phone, or other device. That makes the business headset critical infrastructure for any UC deployment. Since the average refresh cycle on headsets is only 18-24 months, this is no one-off sale. Headsets create a recurring revenue stream for the life of the UC system.
- Strong Margins and High Volume: Business headsets are high volume products — a typical organization will buy at least one per user and refresh in under two years. Even better, they offer robust margin potential. With Yealink, resellers can earn margins of 25% at the low end and up to 40% with additional program incentives.
Cybersecurity Funding Declines in Q3 2024: Pinpoint Search Group Report Suggests VC Funding Stabilization
The findings also suggest that venture capital funding for cybersecurity vendors is stabilizing.
Key stats from the press release:
- In Q3 2024, Pinpoint Search Group‘s research team recorded 86 transactions in the cybersecurity vendor space, totaling $2.15 billion across 73 funding rounds and 13 M&A events. That was a roughly 18% decrease in transaction volume from 89 in Q3 2023 and a 5% decrease in fundraising from the previous year’s $2.3 billion.
- Over the past nine quarters, vendors consistently raised between $2 billion and $3 billion, reflecting a more steady and sustainable funding trend.
- 59% of all venture capital investments were allocated to early-stage startups, representing the majority of funding rounds recorded for the quarter.
See the full Pinpoint Search Group report here.
ChannelPro: How does this benefit small and midsized MSPs that support SMBs in the U.S.?
“Lately, there’s been an emphasis on addressing the challenges of the SMB sector, whereas, in earlier years, the focus of vendors and VCs was on winning the enterprise space. With that shift, it’s plausible that more investment will be directed toward solutions that address the needs of SMBs, which, in turn, will benefit MSPs.” — Mark Sasson, founder and managing partner, Pinpoint Search Group
New Consumer Report from Aware Reveals Widespread Trust in Biometrics
Comprehensive survey highlights widespread biometric adoption, yet calls for better data security practices.
Key findings from the press release:
- An overwhelming majority of respondents agreed that biometric technology will become more prevalent over the next five years.
- A large percentage of respondents said they are more willing to trust some organizations than others, based on a demonstrated ability to responsibly collect and manage biometric data.
- Brands have a huge opportunity to build on the benefits of offering biometrics by clearly communicating with consumers, addressing their concerns about data usage and offering alternative authentication options.
ChannelPro: How does this benefit small and midsized MSPs that support SMBs in the U.S.?
“With biometric technologies becoming much more prevalent, MSPs have a significant opportunity to offer this advanced technology to their clients, particularly for applications like physical access control and security. However, it’s imperative that MSPs choose a biometrics technology provider that can both protect biometric data in addition to helping them communicate these protective measures to end users, in order to ensure widespread acceptance.” — Todd Jarvis, global head of partnerships, Aware
New OVHcloud US Report Reveals Staggering Support for Subscription-based Licensing Model and Cloud-based Virtualization Technology
New research by OVHcloud US highlights important migration path trends among it decision makers regarding virtualization technology.
Highlights from the press release:
- VMware’s customers and its network of managed and cloud service providers saw notable changes in how they conduct business, signaling a major transition in VMware’s approach under Broadcom’s direction.
- In contrast to the concerns voiced following Broadcom’s acquisition of VMware and significant changes that followed, 91% of VMware users planned to stay with VMware
- 83% of respondents stated they were pleased with the changes.
ChannelPro: How does this benefit small and midsized MSPs that support SMBs in the U.S.?
“Broadcom’s acquisition of VMware marks a transformative period for small and midsized MSPs. OVHcloud US survey results show that many IT leaders see the long-term benefits of VMware’s enhanced capabilities, and this shift offers MSPs a chance to build more scalable and resilient solutions that will position them for growth in a competitive market. At OVHcloud US, we’re helping customers understand their options and potential solutions.” — Pascal Jaillon, senior vice president of product, OVHcloud US
Bugcrowd Report: 71% of Hackers Believe AI Technologies Increase the Value of Hacking, Compared to Only 21% in 2023
Annual “Inside the Mind of a Hacker” 2024 report by Bugcrowd delivers an inside look at trends impacting the hacking community.
Key stats from the press release:
- 82% of hackers believe that the AI threat landscape is evolving too fast to adequately secure.
- 93% of hackers agreed that companies using AI tools have created a new attack vector. Despite these threats, 73% of hackers reported being confident in their ability to uncover vulnerabilities in AI-powered apps. This means there is a need for hackers in an organization’s defense against todays cyberattacks.
- There’s a new emerging threat: hardware hacking. In the past 12 months, 81% of hardware hackers encountered a new vulnerability they had never seen before.
New ScienceLogic Research Uncovers Root Causes of AI and Automation Implementation Delays
99.7% of organizations recognize AI’s potential to overcome IT challenges and drive efficiency, but gap between interest and execution persists.
Key insights from the press release:
- 50% of organizations use multiple, disparate tools to monitor resources, resulting in data silos, longer incident response times, and a fragmented user experience.
- 47% of surveyed organizations are unable to map all of their on-premises, cloud, and edge devices into a single business view, despite monitoring a large range of IT systems and services.
- 39% of organizations are prioritizing the consolidation of IT monitoring tools, as creating a consolidated monitoring environment becomes a key strategic focus.
ChannelPro: How does this benefit small and midsized MSPs that support SMBs in the U.S.?
“As the pace of IT evolution continues to accelerate, MSPs are not only trying to answer their clients’ questions about potential AI and generative AI applications, but they are also trying to figure out how AI technology can be used within their own business processes and service delivery operations. This new study’s findings further substantiate that small and midsized MSPs are not alone in addressing the challenges tied to effective AI/ML deployments for creating the data and observability infrastructure needed to support generative AI (GenAI) capabilities.” — Tina McNulty, CMO, ScienceLogic
Syntax Systems Acquires Argon Supply Chain Solutions
Deal adds best-in-class SAP digital supply chain capabilities to suite of industry-focused enterprise cloud solutions.
Highlights from the press release:
- Syntax Systems is a leading global technology solutions and services provider for cloud application implementation and management.
- Argon Supply Chain Systems is renowned for its market leading knowledge and digital supply chain excellence through its partnership with SAP.
- The Argon team expands Syntax’s capabilities and infuses a critical component within the latter’s core industry verticals.
ChannelPro: How does this benefit small and midsized MSPs that support SMBs in the U.S.?
“This marks our seventh acquisition since I became CEO, underscoring our commitment to expanding our portfolio in direct response to our customers’ needs. By integrating Argon’s intelligent supply chain capabilities, we enhance efficiency and visibility for midmarket companies across core verticals — manufacturing, consumer goods, natural resources and construction. This move enables our customers to reduce costs, better manage operations and meet the nuanced demands of local markets worldwide.” — Christian Primeau, global CEO, Syntax
Ridgeview Advisors Launches to Help MSPs Operationalize Trust and Drive Investor Confidence
Ridgeview Advisors is on a mission to help MSPs build trust with clients, investors, and stakeholders, while improving operational efficiencies and scaling for growth.
Key quote from the press release:
“Trust is the currency of the MSP world. From client relationships to investor confidence, trust must be built into the fabric of how an MSP operates. At Ridgeview Advisors, we believe operationalizing trust is the key to driving sustainable growth and success. Whether it’s through optimizing day-to-day processes or preparing for M&A, we help MSPs strengthen the relationships that matter most.” — Andrew Moore, president and founder, Ridgeview Advisors
SpyCloud Embeds Identity Analytics in Cybercrime Investigations Solution to Accelerate Insider and Supply Chain Risk Analysis & Threat Actor Attribution
IDLink, SpyCloud’s new automated digital identity correlation capability, is now core to its industry-leading investigations solution used by CTI teams, security operations, fraud and risk prevention analysts, and law enforcement globally.
Key features from the press release:
- Up-leveled Analyst Output: Investigative workflows automate the process of identifying hidden identity exposures, up-leveling analysts and investigators of all skill levels, increasing team productivity, discovery, and resolution.
- Hidden Connections: IDLink automatically connects the dots and rapidly pieces together a holistic view of a digital identity, in minutes instead of hours of advanced analysis previously.
- Attribution: Automated analytics deliver linked exposed identity assets and records, reducing dead ends in investigations and delivering critical details about criminal actors and threats.
ChannelPro: How does this benefit small and midsized MSPs that support SMBs in the U.S.?
“SpyCloud Investigations with IDLink delivers a game-changing solution for small and midsized MSPs by providing an ‘analyst in a box’ experience. By rapidly increasing the speed of discovery and resolution, SpyCloud Investigations empowers MSPs and their in-house analysts to perform confident and comprehensive identity threat analysis of their clients’ exposed data without the client needing a deep bench of in-house expertise. The result is faster, more definitive threat resolution at a larger scale, allowing MSPs to better protect themselves and their clients from the growing risk of cybercrime.” — Timothy Roy, vice president of global channel & strategic partnerships, SpyCloud
Featured image: iStock
