Kaseya, the leading global provider of unified IT and security software for managed service providers (MSPs) and small to mid-size businesses (SMBs), continues its momentum after the announcement of several new capabilities at its sold-out DattoCon hosted in Miami. Kaseya rolled out Kaseya Help Desk Services, which allows the outsourcing of daily IT tickets to improve customers’ profits and reduce their technician churn.
Additionally, the company is announcing Powered Services Pro 2.0, which features a comprehensive Marketing Blueprint and automation platform for faster marketing campaign execution. Also, Vonahi Security’s flagship product, vPenTest, was awarded nine G2 Fall 2023 Badges in the Penetration Testing and System Security Categories.
“Everything we do as a company is driven by our customers’ needs and our mission to help them become more profitable,” said Kaseya CEO Fred Voccola. “We’re saving them time by automating marketing campaigns through our new Marketing Blueprint and absorbing their IT tickets through the Kaseya Service Desk™. We also continue to build out our IT Complete suites with best-in-breed technologies like Vonahi, which was recognized for its award-winning vPenTest.”
Kaseya Help Desk Services™ – Getting You Back to Business
For MSPs dealing with user interrupt requests, help is on the way! The highly anticipated Kaseya Help Desk, Kaseya’s cutting-edge, white-labeled solution tailored for MSPs is now available for purchase. Kaseya Help Desk transforms the way MSPs manage customer support, allowing them to focus on core business strategies while Kaseya handles the simple, yet time consuming end-user phone calls and email tickets. The best-in-class white-labeled services are delivered by the company’s 100-percent-in-region staff located at various Kaseya locations, including Orlando, Florida and Dundalk, Ireland. MSPs get more time to focus on their business, allowing them to scale effectively without adding headcount.
Powered Services Pro 2.0 Marketing Blueprint – We’ve Got You!
Powered Services Pro 2.0’s Marketing Blueprint offers a developed framework, roadmap and certification program, along with an automation platform to launch marketing campaigns swiftly and help MSPs acquire more customers. Competition is stiff, and it’s only going to get tougher. On average, MSPs spend up to 10 hours monthly on marketing efforts and are not seeing results. The reasons vary, from not aligning with their audiences to relying on word-of-mouth referrals that are no longer delivering. Many MSPs believe that marketing is expensive, and simply don’t have the time, or the desire, to do it.
This new offering from Powered Services breaks marketing down into three levels of learning – Master, Expert and Professional – and takes learners through the marketing basics, including SWOT analysis and competitor analysis, SEO, social media, data analytics and much more. Upon completion, participants are awarded a Certified Marketing Badge – the only one of its kind for MSPs.
Additionally, via the Automated Marketing Platform (AMP), MSPs can push a button and automatically launch a personalized email campaign, download checklists, customized e-books and infographics, create a landing page or generate social media posts. One of the big advantages of this program over others is it provides content and tools to turn MSPs into thought leaders in their community, so they become the go-to resource for their customers. MSPs can easily track their progress on a dashboard, and it will be integrated into AutoTask. The value of these services totals over $5,000, but MSPs in the program only pay $399 as part of their existing subscription.
Vonahi Security’s vPenTest Wins 9 Badges
Vonahi Security, a Kaseya company and pioneer in automating networking penetration testing, proudly took home 9 badges in the Penetration Testing and System Security categories of the G2 Fall 2023 report for its flagship product, vPenTest. The badges were awarded based on user insights of the vPenTest platform, considering factors such as ease of use, quality of support, ease of setup and overall user satisfaction.
vPenTest was recognized across multiple categories, including Best Relationship and High Performer (Americas, EMEA, Europe, Small Business, Mid-Market) for Penetration Testing and best Support and High Performer for System Security.
In addition to vPenTest’s awards, a variety of other IT Complete products were awarded badges. This included products within our Audit & Compliance, Endpoint Management, IT Operations, Networking, Security, and Unified Backup suites.
