Kaseya has rolled out an expanded version of its unified Kaseya + Datto Global Partner Program.
The updates, announced some seven months after the completion of Kaseya’s $6.2 billion acquisition of Datto last June, follows through on promises made by Kaseya CEO Fred Voccola during the DattoCon partner conference in September to more than triple the program’s staffing and double its MDF budget.
“Since the Datto acquisition, we’ve been building on their highly successful Global Partner Program to extends its benefits across all of Kaseya,” said Voccola in a media statement. “Today, we’re excited to take the program to a whole new level with enhanced benefits across all tiers, a significant increase in our company’s investment in the program, and by growing the team that directly supports our customers to 60 world-class channel professionals.”
Tiered Program
Based heavily on Datto’s pre-acquisition partner program, members can now qualify for four tiers based on their annual spending across both the Datto and Kaseya portfolios. This includes solutions from Kaseya’s IT Glue, ID Agent, Graphus, and other product lines.
According to Kaseya, receiving credit for Kaseya spend in addition to outlays on Datto products will help many members of Datto’s previous, standalone program. Members can rise to higher levels in the new, combined offering.
Partners must spend $1,000 to qualify for Silver status, $25,000 to earn Gold status, $100,000 to qualify for the Platinum tier, and $250,000 to qualify for the Blue Diamond tier. Level-specific benefits include 24/7/365 customer support and assistance from Kaseya’s MSP enablement team, plus access to live technical webinars and free passes to industry events.
Jumpstart Program
Members at all levels also get access to Kaseya’s Powered Services Jumpstart program, which includes a marketing automation tool for creating customized sales sheets, and advisory content about MSP mergers and acquisitions. A new series of one-day Virtual MSP Partner Days will feature keynote presentations from managed services though leaders as well as multitrack education opportunities and cash prizes.
“We have grown our partner program to new heights, but we aren’t stopping here,” said Dan Tomaszewski, Kaseya’s executive vice president of channel, in prepared remarks. “We’re going to continue innovating the program, bringing our partners things they’ve asked for — including a new tier, even higher than Blue Diamond. I’m a former MSP myself. I’ve been in your shoes and I’m going to make sure this program has everything MSPs need to grow a successful business.”
Expanding Headcount
Kaseya did not have a partner program of its own with defined tiers and benefits prior to the Datto acquisition. As of last year’s DattoCon event, the effort to expand Datto’s program into something open to all Kaseya partners was being spearheaded by Tomaszewski and Rob Rae, then Datto’s senior vice president of business development, under the leadership of Gary Pica, who joined Kaseya in 2021 following the acquisition of his managed services consultancy. Rae left Datto in October.
Datto’s former MSP enablement team has grown from three people to 60 under Kaseya since last year’s acquisition. Leaders span a mix of Kaseya and Datto managers including former Datto employee Matt Scully, who has returned to the organization as a senior channel development manager. Scully was most recently BDR vendor Redstor’s channel chief.
The MSP enablement team is part of a business development organization now led by Michael DePalma in North America, Greg Jones in Europe, and Shaun Witherden in the Asia-Pacific region.
Growing the enablement team is one manifestation of broader “gargantuan investments” Voccola outlined for DattoCon attendees. A now combined Kaseya and Datto technical support organization is led by Datto technical support executive Omar Sabek. It will grow from 546 people as of last August to 876 by the end of 2023. The post-acquisition account management team, meanwhile, will grow from 1,028 people as of last September to 2,225 by this December.
In an early down payment on “huge investments” promised by Voccola in Datto’s networking product family at DattoCon, the company shipped a new generation of network switches last week.
Image: iStock
