Epson America Inc., of Long Beach, Calif., has launched the Epson Advantage Partner Program,†a new offering designed to give channel partners cost-effective technology solutions coupled with specialized resources to help increase sales and maximize profits.
“Epson America has always been a channel-centric company, prioritizing the relationships we create with partners across the business markets we service,” said Tom Versfelt, Epson America’s†vice president of channel and commercial sales, in a press statement. “The Epson Advantage Partner Program builds on the personal and individual approach we’ve taken with partners, and expands into a comprehensive, streamlined program that provides a range of benefits and opportunities for financial growth.”
The program includes six market-based categories†and is designed to help channel pros deliver customizable solutions based on a customer’s individual needs. Members can qualify for silver, gold, and platinum levels based on a a set of criteria including product focus, expertise, sales volume, and support offerings. The six partner program categories are:
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Envision†Point-of-Service Solutions, such as†receipt printers, check scanners, POS label printers, intelligent printers, mobile printers
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ImageWay†Visual Solutions, such as projectors, displays, augmented reality
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BusinessFirst†Print Solutions, such as†enterprise printers, business printers, ink supplies
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CapturePro†Image Solutions, such as document scanners, photo scanners
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ProFocus Industrial Print Solutions, such as professional graphics, large-format printers, color label printers
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National Solution Providers, such as†various product categories
Epson has been rolling out new products across multiple categories at a vigorous clip this year. Since July alone, those have included a new document scanner, new wireless and portable projectors, and new cartridge-free EcoTank printers.
