Ingram Micro Inc. is bringing together the technology front-runners in systems, software, and mobile solutions to deliver Windows 8 OS and Windows Server solutions and support to the company’s IT channel partners.
Available to qualified channel partners throughout North America, the new Windows 8 solutions include a variety of tablets and touch screen products, as well as notebooks, desktops, workstations, and servers from the industry’s top IT manufacturers and software suppliers.
In support of the launch, Ingram Micro has trained more than 400 of its sales reps and technicians across six divisions on the new Windows 8 OS and Windows Server. Additionally, the company is training its channel partners on the new Windows technologies and the business advantages Win 8 and Windows Server will provide to their small to midsize and enterprise customers.
“The Windows 8 and Windows Server refresh present a great opportunity for our channel partners to engage their existing customers and prospects about new technologies and business drivers,” says Jodi Honore, executive director, consumer and direct markets, Ingram Micro U.S. “Together with Microsoft we are bringing to market the technologies, business resources and enablement tools to make it easier for channel partners to maximize the sales opportunity around Windows 8 and Windows Server.”
Ingram Micro Offers Win 8 Marketing, Sales, and Technical Support
To fuel demand and ignite the sales cycle, Ingram Micro is also providing demonstration units running on the Win 8 OS for channel partners, and has collaborated with Microsoft and a number of its hardware manufacturers to develop and deploy a real-world Windows 8 environment within each of its Solution Centers in Buffalo, N.Y. and Santa Ana, Calif. Partners can leverage the Solution Centers to conduct Win 8 and Windows Servers business and technology trainings for their customers, as well as associates.
Simultaneously, the Ingram Micro Marketing Services Agency is launching a Windows 8 go-to-market plan that touches each division and business unit within the distributor’s North American organization and offers customizable, multivendor marketing materials, as well as end-user lead generation to channel partners. In November, the distributor will kick off its multivendor Windows “Experience Tour” throughout North America. The tour will focus on educating channel partners on how to best market, sell, and support touch screen solutions.
