HP’s PartnerONE Program Gets an Upgrade
Effective this month, the company has simplified deal registration, created a new membership structure and rewards, streamlined Elite designations, and more.
HP has updated its PartnerONE program with a simplified deal registration process, new membership structure and rewards, streamlined Elite designations, and increased marketing support, effective November 1, 2010.
Deal registration, rather than requiring 11 steps, has been streamlined to five, which HP says will speed turnaround time. It will also provide partners with up-front benefits and two resale paths, volume or value, to register new deals.
The company has also integrated the HP ProCurve and 3Com partner programs into a single HP Networking program, and the HP Software, Palm, and Halo programs have been integrated into the PartnerONE membership structure. As a result, partners will receive improved rebates, marketing support, and growth incentives.
The new Elite and realigned designations include:
- Converged Infrastructure (CI) Elite: Partners can receive incremental rebates if they qualify as a CI Elite partner by holding virtualization, networking, services sales, and enterprise storage Elite designations.†
- Software Elite: This new designation rewards partners with high competencies and expertise with HP’s software portfolio.
- Virtualization Elite: Thin Client Elite designations have been consolidated with Virtualization Elite, a new designation that rewards partners with expertise in HP’s virtualization technology, products, and services. Additional rebates on sales of qualified thin client products are available.
- Office Printing Solutions Elite: These partners will receive increased rebates and incentives for long-term contracts as well as incentives for migrating to HP’s new line of printers.
- Networking Elite: Networking Elite will provide a streamlined compensation model. HP also will offer a new Networking Security Elite designation for partners that focus on customers with rigorous security requirements.
To simplify how partners do business with HP, Growth Accelerator metrics and incentives will be aligned across all business units to have a common nomenclature and payout structure.
Finally, partners will be able to direct more marketing funds toward telemarketing services or e-marketing campaigns, as well as cover their costs for technical and sales training courses.
Go to http://welcome.hp.com/country/us/en/solutions/partners to learn more.
