“The consumers purchasing new technologies have less time and inclination to solve the growing number of technology challenges in the home, while the technology and threats such as viruses and malware have become more complicated,” says Kurt Scherf, vice president, principal analyst, Parks Associates. “As a result, they are choosing professional services and looking to broadband service providers and retailers to provide digital home tech support services. The companies that offer the best solutions at the most competitive prices will come out ahead.”† The research firm forecasts U.S. revenues for PC and home networking troubleshooting services will exceed $2 billion by 2013, due in large part to growing consumer demand and increased prevalence of connected devices.