Topic: Partner Programs - Page 36

The changes include new sales incentives and VMware licensing options, a refreshed Online Solution Configurator and consolidated incentives center, and efforts aimed at promoting additional subscription-based selling.

The revised program’s requirements and benefit structure are designed to help traditional resellers become recurring revenue service providers.

Following a drop during its fiscal Q2, the hardware giant saw partner revenue grow 1% worldwide and 4% in North America in Q3. Now it’s counting on the recently introduced PowerStore portfolio to help it turn around its still struggling midrange storage business.

Integration services, endpoint managed services, and project-specific services have been rolling out this year and will continue arriving in 2021, according to Jason Bystrak (pictured), who leads the new venture along with the distributor’s cloud business.

Amid unending uncertainty, the security vendor is keeping surprises in requirements, rewards, and profits to a minimum.

Channel pros can now offer bundled combinations of cloud software and professional services on the AWS Marketplace. Those with custom-developed solutions to sell will gain access to a new partner program for developers next month too.

The email security vendor is using a simple partner program and simple encryption tool to attract new partners in big numbers.

The hardware maker is signing partners and gaining share even as SMB market conditions remain sluggish, according to Steve Biondi, North American channel chief for Lenovo’s Data Center Group.

Though adoption of cloud solutions has skyrocketed this year due to the coronavirus, channel chief Gavriella Schuster (pictured) encourages partners to pursue additional opportunities in managed services, office reopening solutions, and virtual desktops too.

Many of the updates are designed to help the company grab a greater share of the SMB market and accelerate sales of as-a-service solutions like HPE GreenLake.