Topic: Partner Programs - Page 33

The new feature, which lets MSPs call clients and perform other messaging-related tasks from inside a critical business application, arrives amid accelerating investments in partner-focused staff by incoming Americas region director Tim Truelove (pictured).

The last stop on 2022’s six-city, two-day conference series designed for managed service providers and integrators serving SMBs featured a lineup of trending educational topics delivered by industry thought leaders.

Live from the final ChannelPro SMB Forum of the year, Erick and Rich discuss Cisco’s increased interest in SMBs, how to use the end of 2022 to prepare yourself for a big 2023, and a six-foot tall loaf of bread named Pan Solo.

Recent partner sales and marketing investments are proof the company is serious about SMBs, according to global partner marketing chief Luxy Thuraisingam (pictured), who concedes “we have work to do in enabling our partners to go and capture the SMB space.”

Red Sentry provides affordable outsourced pen testing and vulnerability management services.

A little shame in your life isn’t a problem. Piles of the stuff is a different story.

An outsourced marketing service and self-serve Cisco partner portal are two of several recent efforts by the distributor to sustain growth and attract MSP partners, according to sales exec Peter DiMarco (pictured).

When it replaces today’s Unified Partner Program next May, the Partner Sphere program will include competencies and certifications designed to reflect the former storage vendor’s retooled, cloud-first portfolio and services-led solutions strategy.

The live online event featured panels on trends channel pros need to stay on top of, including implementing processes, rightsizing your tool stack, and boosting your value proposition.

At the ASCII Group’s final Success Summit of the year in Dallas, attendees concluded their two-day educational conference with the annual ASCII Cup celebration.