More than 155 channel partners from the U.S. and Canada were welcomed by Ingram Micro Inc. this week to the distributor’s fourth annual SMB Alliance (SMBA) Partner Invitational at the Aria Resort and Casino in Las Vegas,
The three-day trade event was themed “Join the Movement!” The event agenda aimed to provide partners with “valuable market insight about what’s driving demand among SMBs and how to capitalize on these trends by leveraging the community, Ingram Micro, and sponsoring IT vendors,” the distributor explains in a statement submitted to Channel Pro-SMB.
“The SMBA Invitational presents our community members with a great opportunity to learn more about the SMB marketplace, discuss and resolve mutual challenges, and identify best practices for growing their solutions and services portfolios while expanding their role as a trusted advisor,” says Huy Nguyen, event host and director of channel programs for Ingram Micro North America.
Vendor sponsors included Lenovo, Cisco, ASUS, Brother, IBM, Symantec, Microsoft, HP and McAfee, each of which has representation on hand to discuss the latest technology solutions, programs, and partner enablement offerings.†
Ingram Micro Service Advisory Council
Also introduced this week were details about the Ingram Micro Service Advisory Council. In the video below, Ingram’s director of service sales Jason Bystrak explains more about the program. Bystrak serves as co-lead on the council along with John Fago, director of channel marketing for Ingram Micro.
The so-called “cross-functional group of members” include Chris Andreozzi of KnowledgeCentrix, Greg Onoprijenko of e-ternity, Garrett Brucker of SolveIT, Tony DeMarco of CorCystems, Patrick Ciccarelli of Varsity Technologies, Gary Wiseman of masterIT, Tommy Wald of White Glove Technologies, Vince Lamb of TIG, David DeCamillis of Platte River Networks and Deb Stover of Huber & Associates.
GEOFFREY OLDMIXON is a Massachusetts-based business and technology writer.
